Stand-up

What is a stand-up?  A stand up is one of my favourite pieces.  It is mailable.  It is absolutely easy to erect.  It will “stand” for decades.  It is extremely cost-effective when compared to plastic and metal “stands.”  The only way to describe it is you most see the following video.  The piece is no longer patented.  It requires die-cutting…

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Slider

What is a slider?  A slider in the graphic arts context is a die-cut, glued “envelope” that allows a piece to slide in and out.  There are two styles of sliders.  The least common is a slider where a piece can be completely removed from the “envelope”.  The second style, which would by far the most common, would be a…

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Pop-up cube

What is a pop-up cube?  A pop-up cube is a die-cut, glued piece, that when pulled flat out of an envelope literally “pops” into a cube!  In the vast majority of cases the “pop-up” is a cube, although I’ve seen occasionally a piece that might be say 4” x 4” x 6”.  A pop-up cube, as I’ve said requires die…

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Cross Folder

Cross Folder What is a cross folder?  A cross folder is a five panel brochure, that folds down to the size of one panel.  We fold these automatically in quantities of thousands to hundreds of thousands.  In the vast majority of times the piece must be die-cut.  To use a clock illustration, the cheapest folding sequence would be to fold…

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Corner Folder

What is a corner folder? A corner folder is simply a square (most often square) printed piece that has all four corners folded to meet in the center.  Corner folds can be produced in a wide range of sizes, stock weights and paper textures.  In most instances we can fold the four corners automatically.  If the stock is heavier the…

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Perpetual Folder

This is by far the most intriguing, innovative, cost-effective and easy to use “movement piece” I’ve ever seen. Of all the printed “moving” pieces I have and will present, this piece is the second cheapest to produce next to the “Broad-side” piece I showed on June 19. This piece is not patented, although some companies go to great extremes to give…

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Spinner

Spinner These pictures are of “spinners.”  I did an Eblast on spinners months ago, but now I’m seeing a much wider range of “styles,” rather than the commonest, namely two circles of two different sizes. Picture #1 and #2 is very unusual; three levels or pieces with the most unusual die-cutting for a “spinner” piece that I’ve ever seen.  You’ll…

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Capacity Folder

I never repeat a product in my weekly Eblasts unless we have developed new improvements in the product such as new size or new colour etc.…  In this Eblast I’m repeating a product from just a few weeks ago…namely April 3.  But this “repeat” isn’t about a new size or colour of a product but rather the added “video” better…

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Flipper Book

What is a flipper book?  To explain what a flipper book is I need more than pictures, but the addition of a video to show the “page” movement or “flipping” a “flipper book” is no longer patented!  They come in dozens of different sizes. The “page” or “flipper panels” ranges from 4 to 16.  A flipper book can house a…

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Dust Jackets

Dust jackets are the “loose” paper (cover) wrapped around the cover of a hard-bound book (rarely a perfect bound book).  Originally the purpose as the name implies was to keep dust off the books.  Now the main purpose is advertising.  Dust jackets are frequently printed multiple colours, whereas the printed pages are always black printing only.  All dust jackets have…

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